Saudi Arabia Unveils Official Identity for FIFA 2034 World Cup Bid

In an exciting development, the Saudi Arabian Football Federation (SAFF) revealed the official identity for Saudi Arabia’s bid to host the FIFA 2034 World Cup. The bid, aptly encapsulated by the slogan “Growing Together,” introduces a visual identity, a verbal slogan, and a dedicated website, Saudi2034bid.com.

Having expressed its intention to host the prestigious tournament back in October, the Kingdom formalized its bid by submitting the official nomination letter to the International Federation of Football Association (FIFA).

The logo of the nomination file symbolizes Saudi Arabia’s remarkable growth and transformation in football, standing out as one of the fastest and most advanced narratives of development in the sport.

The candidacy file revolves around three core pillars: “Together to develop human capabilities, Together to develop football,” and “Together to develop bridges of communication.” These pillars underscore the Kingdom’s commitment to fostering not only football but also human and diplomatic connections.

The visual identity of the nomination file is a tribute to the Kingdom’s rich cultural heritage and its youthful, vibrant society. The logo features several colored stripes intricately designed in the shape of “34,” signifying the year 2034 when Saudi Arabia aspires to host the 25th edition of the FIFA World Cup. Notably, the visual identity mirrors the geographical map of the Kingdom.

The nomination file’s accompanying video serves as a captivating showcase of Saudi Arabia’s cultural richness, civilizational heritage, and breathtaking natural landscapes. Filmed across different regions of the Kingdom, the video features the active participation of current and former football stars, adding a touch of star power to the bid.

Yasser Al-Misehal, President of SAFF, emphasized the importance of narrating Saudi Arabia’s football achievements and development journey to the global audience. He stated, “The Kingdom has a history and legacy full of football achievements, and we must narrate our development journey to the whole world to see and interact with. The slogan ‘Growing Together’ perfectly reflects the approach we are adopting to achieve the dream of hosting the tournament in ten years.”

With a rich history and a commitment to growth, Saudi Arabia’s bid for the FIFA 2034 World Cup promises to be a compelling narrative that resonates with the world.